The first large-scale consumer exhibition of the National Convention and Exhibition Center was successfully concluded

High-end villa decoration exhibition

Time: November 12-16, 2014

Venue: National Convention and Exhibition Center (Shanghai)

On November 12th, the Shanghai Fashion Life Consumer Exhibition hosted by the National Convention and Exhibition Center was grandly opened. As the first super-large-scale consumer exhibition in Shanghai, the exhibition area is 100,000 square meters. On the first day of the exhibition, a large-scale visitor is ushered in. Many exhibits are highly sought after, whether it is the art collection of Yangchun Baixue or the pregnant baby who is safely cared for. Children's products, whether imported luxury cars or high-end villa decoration products, have deeply attracted the attention of the audience.

Super large-scale consumer exhibition

Star venues gather high popularity

The National Convention and Exhibition Center (Shanghai) is jointly established by the Ministry of Commerce and the Shanghai Municipal Government. It is invested and constructed by Shanghai Expo Co., Ltd. It is the largest exhibition complex in the world with the largest single building area. Its "four-leaf clover" style exudes a touch of romantic atmosphere, and the magnificent "Big Mac" is not lacking in clearness under the blue sky. During the development period, the city leaders visited and inspected and inspected. The major TV stations, radio stations and newspapers followed the report. The National Convention and Exhibition Center and the Shanghai Fashion Life Consumers Exhibition quickly became the new focus of public attention.

National Exhibition Center Night Scene

Interactive consumer shopping and entertainment

The Consumer Expo covers “Automotive Culture”, “Art Investment”, “High-end Villa Decoration”, “PDC Design Innovation”, “Pregnancy and Baby Education”, “High-end Living Goods”, “Fashion Apparel”, “Gift Crafts”, etc. The section, well-known brands, and interactive activities gathered. The high-end villa decoration section of Hall 3 is located in Fangtai, Kohler, Toshiba, Daikin, Mitsubishi, Hitachi and other well-known building materials and electrical appliances brands. At the same time, it also attracted large-scale high-end design companies Shenyuan and Dongyi Risheng to join, design and selection of materials one-stop service.

Design and selection of one-stop service

The million-level home theater equipment in the museum attracted countless audiences to watch, and the advanced Dolby panoramic sound truly restored the sound effects of the movie on the spot, far exceeding the domestic cinema viewing effect.

HAA (International Family Acoustics Technology Alliance) Engineer - Hu Meixiong is one of the engineers who have obtained the certification qualification of this institution in the Asian region. From the professional point of view, the audience will explain the future trend of private customized home theater. From the perspective of home decoration, it analyzes the difference and advantages of traditional audio and the most advanced flat-panel audio at present. After the end of the movie, a viewer who came to experience from Pudong sighed: "This kind of sound is the first time I see it, and it feels better than watching it in a movie theater." Hu Gong responded: "Because the safety limit of the exhibition hall cannot be closed at the top, if the experience and sound effect in the closed space at home is better and more professional." The audience agrees with this interactive experience and the interactive mode of the lecture. I also hope that the future home improvement exhibition will have more interactive links, so that the home improvement exhibition can not only stay in the shopping experience but also increase the entertainment experience.

Million private cinema live experience

As another highlight of this exhibition, the villa environmental knowledge and villa decoration knowledge lectures also attracted a lot of audience. Mr. Fu Yichang, the founder of Yichuang.com, provided the suggestions and opinions in the home improvement Feng Shui environment for the users who intended to decorate with the humorous lectures. There were many professional visitors who carefully recorded and photographed the files.

At the same time, the villa decoration knowledge lectures also received much attention. The lecture was hosted by Chen Minglu, senior decoration consultant of Tuba Rabbit. It mainly focused on the selection and materialization of environmentally friendly materials for home decoration; the spatial layout of the indoor environment began. The lecture also has an interactive questioning session. Although many viewers have interrupted Mr. Chen’s speech from time to time during the lecture, Mr. Chen is also deeply anxious. The audience has doubts that it is a good thing, but doubts represent There are still many problems and pitfalls in the industry, and more such seminars will be provided in the future to provide professional advice to more customers.

During the five-day exhibition period, the pavilion received a total of nearly 200,000 visitors. The scale of consumer products and the audience reception volume of this scale also reached a new high in the current consumer exhibitions. Despite this, many viewers have put forward higher requirements for the exhibition. I hope that the quality of the next exhibition will be more closely related to fashion life, and I hope to add more creative products.

Suzhou home network editor.

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