Hardware should focus on brand building and technological innovation

Hardware needs to maintain the long-term growth trend At present, the wooden door hardware industry in addition to emphasis on product quality, brand awareness, marketing, promotion and scientific and technological innovation has increased, there has also been a low-carbon heat, the future wooden door hardware will be more low-carbon, energy saving, green, environmental protection . Luo Baihui, secretary-general of the International Mould, Hardware and Plastics Industry Suppliers Association, stated that the wooden door hardware industry will inevitably adopt a large number of new materials with low carbon technology characteristics.

The market demand for new energy-saving and environmental protection hardware products will maintain long-term growth. Hardware companies will inevitably improve technological innovation and develop more energy-saving products. At the same time, the hardware industry will increase resource conservation and environmental protection efforts, and strive to achieve the transformation of the industrial structure from energy-intensive to capital, technology, and knowledge-intensive industries. Reduce the proportion of high energy consumption, high pollution and high convergence industries in the national economy.

Emphasis on brand building and technological innovation Today, some domestic wooden door hardware companies have gradually developed from processing-type enterprises into independent and innovative high-value-added enterprises, positioning themselves in internationalization, specialization, technology-oriented, market-oriented, and export-oriented trade. Wooden door hardware suppliers should pay more attention to brand building and technological innovation. To achieve core competitiveness, it is necessary to meet the goal of the best interests of target customers of wooden door hardware enterprises, to have advantages over competitors, and to satisfy customers' values ​​according to customers. The interest point is to build the company's key processes or purchases, or distribution, but no matter how you build your key processes, you must eventually add a scale.

Competition can never be separated from "quality"

But in any case, the competition between enterprises can never be separated from "quality." If the market is a required course for manufacturers, then product quality is the lifeline of manufacturers. The quality of wooden doors often determines the success or failure of a company. Although every business operator knows this point, there are always some companies that use low-quality materials at the expense of product quality in order to save costs. Once the products made in this way are listed, only temporary sales results will be obtained, which cannot withstand the long-term test of the market.