The development of cabinet customization has not only changed the traditional “production-by-production†model, but also allowed the “sales-determined production†model to greatly evade risks and further improve people's living standards. In the future, customization will penetrate into all walks of life. Does this mean that standardization is already a dead end and there is no room for development?
Cabinet customization is not a total negative standardization
As people's spending power continues to increase, consumers need to have a higher level of cabinet products to show their personality. On this basis, cabinet companies will be more customized to the big screen, guiding consumers to consumer demand in the customized model. Then, the two hit it off, consumers like the personality brought by customization, cabinet companies are also happy with this "sales by sales" model, so the cabinets will be customized.
However, since the whole cabinet itself is composed of a plurality of accessories, including a series of products such as hardware, countertops, plates, sinks, etc., if all are customized, it will inevitably consume a lot of time and effort of the enterprise. Therefore, at present, many cabinet companies are mainly in the direction of customization, mainly based on the actual size of the consumer's home decoration, and the consumer's requirements for the color and material of the product, rather than making all the details. Otherwise, it will only further increase the production pressure of the cabinets, and the excessive dispersion of energy will not be conducive to the development of cabinet enterprises in R&D and innovation. From this point of view, the development of customization does not constitute a "threat" to standardization.
Therefore, although the customization of cabinets is the trend of the times, there is no competition between them. Standardization still has its own space for existence, not the end of the road! Even to a certain extent, the further development of standardization, but the customization of cabinets Benefits, the two complement each other, and jointly "plan and contribute", cabinet companies will usher in better development.
The premise of scale customization is partial standardization
Customization as a model for the new era to meet consumer demand will be increasingly sought after. However, due to the relatively long time-consuming customization, the cost of the enterprise will be increased to a certain extent, and the profit margin will be further compressed. Therefore, the customization of the scale has become a problem that many cabinet companies are actively thinking about.
In this regard, many companies use the "outsourcing" order purchase mode for the accessories that are frequently used in custom cabinets, and use them directly in the later customization to save the time and improve the efficiency of the customized mode. This leaves a lot of market space for standardization. It can even be said that the premise of customization to achieve its own scale development is partial standardization.
The standardization here mainly refers to the standardization of spare parts in the cabinet products, and lists all possible cabinet assembly modes; then, the mass production of the most popular types of accessories is carried out, and those special requirements are carried out. Personalized customization; this saves time in custom cabinetry and saves money for the business. Let the standardization and customization be the responsibility of each other, coordinate the development, and customize the cabinet to go further.
In fact, when the majority of cabinet companies are developing in a customized way, they don’t have to regard “standardization†as a flood of beasts, but also can be properly added to the cabinet products, such as promotional packages, etc., can completely follow the standardized mode, saving time, Attracting passenger flow, increasing brand awareness, and low cost, such a multi-standardization can also be seen as a supplement to customization.
Therefore, customization is a major development trend in the era of personalization, but it will not let the standardization fall into the "desperate situation". Customization is more of a customization of the overall situation, and many of the products still need standardized production. And the integration of standardization into the customization system will also solve the drawbacks of low efficiency and high cost in customization, and the two complement each other to make the cabinet industry go to a more brilliant tomorrow!
Chengdu furniture editorial report
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