Quality-oriented hardware and plumbing companies have grown stronger

In recent years, Qiaoshan Town Sanitary Ware Enterprise bases its quality on quality, expands the market with brand name, and continuously improves the industrial support, so that the hardware plumbing and sanitary ware enterprises gradually expand their mother. At present, the town of hardware plumbing bathroom companies reached more than 300, employing 15,000 people, with an annual output value of more than 30 billion yuan, becoming one of the pillar industries in the region.

With quality as the fundamental and innovation to enhance competitiveness, the sanitary and sanitary hardware industry in Qishan started from the late 1990s. The town government of the Qiaoshan Town Committee took full advantage of the opportunity of outward expansion of a group of plumbing companies to carry out targeted investment promotion. The preliminary establishment of plumbing and sanitary hardware industrial parks laid the foundation for the development of the Shanshan plumbing and bathroom hardware industry. At present, more than 300 plumbing and sanitary ware companies are mainly concentrated in the Daying Industrial Zone and Dongxi A and B industrial zones within the town, covering an area of ​​6,000 acres. In 2011, the total industrial output value reached more than 3 billion yuan, and the sales revenue was more than 2.5 billion yuan. The export volume reached more than 300 million U.S. dollars, and the market share of products continues to rise. It has been recognized by consumers at home and abroad.

Market competition must be based on quality, control product quality, the entire industry will be normal development, there will be vitality and influence. During the interview, Luo Jianpeng, the director of the Economic Development Office of Shanshan, said.

Continuously promote the development of the plumbing and sanitary ware industry, and there is indeed a magic weapon for its success. The companies here focus on the hard work of tempering both inside and outside. The outer refers to the design, and the inner one is the functional research and development. With this magic weapon, Site Hill not only walks in the forefront of the multi-functional development of plumbing and sanitary ware in the country. In the past 10 years, it has paid more attention to style and quality, thus successfully winning the favor of consumers.

Zhishan Town insists on relying on scientific and technological advancement to promote economic development, continuously deepens the strategy of developing towns with science and technology, strengthens the potential and potential for development, and promotes sustained, healthy and rapid economic development of the town. For projects that have potential for development, high technological content, and good market prospects, priority will be given to developing projects that have regional characteristics, large industrial scale, and can drive the development of the entire industry; and high-tech projects with high added value will be supported. Effectively promote the further integration of technology and economy.

Guiding sanitary ware companies to actively introduce high technology, and transforming and upgrading the traditional hardware sanitary ware is another measure for the location of the town. Encourage enterprises to introduce and use new technologies, new materials and new equipment, research and development of nano-glazed technology, matt glaze and other new products, improve the scientific and technological content of products. In the process of development, we will actively nurture and develop leading enterprises and take advantage of the design, management, technology, and user networks of leading enterprises to drive the development of 100 households.

To expand the market by branding, to create a cluster effect for regional advantages. In recent years, Shanshan Plumbing & Sanitary and Bathroom Hardware Industry has maintained a good momentum of development. Shanshan Plumbing and Sanitary Ware is gradually recognized by the industry and has become a regional brand with a certain reputation. A beautiful business card for the outside of Shanshan has laid a good foundation for the industry investment and promoted the sustainable development of the economy.

There are nearly 40 locally-produced sanitary ware product manufacturers in Qiaoshan Town, including Tailin Sanitary Ware, Kang Liyuan Sanitary Ware, Yiwensen Sanitary Ware, Jie Li Sanitary Ware, Sanli Sanitary Ware, Yajie Sanitary Ware, Ou Brand Sanitary Ware, Xian Weite Sanitary Ware A group of companies represented by the company has gradually established a high brand awareness in the market competition, with an annual output value of 750 million yuan and a tax payment of approximately 30 million yuan, which is a very good industry leader. After 2007, successfully introduced three well-known brands of national plumbing bathroom products, Zhongyu Building Material Group, Shenluoda Group, Ningbo Aoleshi Sanitary Ware Industry Co., Ltd. set up a production base in the site to further promote the brand building of the sanitary base in the area of ​​Shanshan. .

In order to further build the brand of sanitary ware in the area and help companies develop new markets, the township committee of the town of Shanshan actively organized and assisted companies to participate in high-quality plumbing and sanitary products fairs both at home and abroad: in October 2007, the town was organized. The sanitary ware company takes Shanshan Sanitary Ware as one unified image to one of the country's largest plumbing and sanitary ware production bases in Nan'an City, Fujian Province to participate in the 2007 China (Nan'an) Plumbing and Hardware Fair; in March 2008, it organized Ruilin Bathing Technology Co., Ltd. and many more. The company went to Milan to attend the 36th International Sanitary Show. In May of the same year, it organized 16 sanitary companies to go to Shanghai to participate in the 13th China International Kitchen and Bathroom Facilities Exhibition; assisted with Jie Li, Tai Lin, Li Jin and many others. Sanitary companies participated in the Canton Fair on their own brands and organized a number of sanitary enterprises in the town to attend the 14th China International Kitchen and Bathroom Facilities Exhibition in Shanghai.

While making concerted efforts to build regional brands, the enterprises in the town also actively carried out R&D and innovation, and established their own brands, which have yielded encouraging results. For example, in the review of well-known Chinese faucet brands and Chinese famous brands of valves organized by the National Association of Industry Associations and the Architectural Hardware Branch, and in the evaluation of famous brands of Chinese shower and bathroom accessories, Kangliyuan Sanitary Ware Industry Co., Ltd. was named as the famous faucet brand in China. Ruilin Shower Technology Co., Ltd. was named China's famous brand of shower and bathroom accessories.

The establishment of long-term partnerships with well-known brand companies such as American Standard and Emmeco, and the establishment of long-term cooperation with Shishan local plumbing sanitary ware companies have enhanced the clustering effect of the Shanshan plumbing and bathroom hardware industry and opened up the development of characteristic industries in the town of Shanshan. New chapter.

Development, production and sales integration, upstream and downstream linkages, and improvement of the industrial supporting site Shanzhen close to the Sanitary China Sanitary City, Kaiping Yueshan Electroplating City, and Sishang Stainless Steel Base. These three regional industrial bases are located at the intersection of one city and three cities. , is the Pearl River Delta to connect the west of the throat of the western region. In view of this unique geographical advantage and geographical advantage, the township committee and the town government have focused on attracting investment in the hardware and bathroom industry. Among the 30 investment projects in recent years, 21 are hardware and sanitary projects. , accounting for more than 65% of the total. After long-term development and development, the site has formed a complete supply of raw materials for the supply of raw materials - the production of core components - bathroom machinery manufacturing - the production and marketing of brand-name products.

In terms of supply of raw materials, the main raw material for the plumbing and sanitary ware industry is copper, and currently, Weishan has formed Weiqiang Copper, Jinyi Copper, Jinzhou Copper, Donglin Copper, Weilun Copper and Chunzhan Copper. Large-scale copper production enterprises such as timber, a large number of small and medium-sized copper production enterprises supplemented by the pattern of raw material production and supply, raw material supply capacity radiation site Shan Town and Kaiping Shuikou Town related plumbing and sanitary companies, market share of more than 70%.

In the production of intermediate components, Hante Technology Development Co., Ltd. is a new high-tech enterprise with independent intellectual property rights. The company's self-developed, developed and produced solar hot and cold water thermostatic valve is the most advanced solar water heater core components. First, it has applied for a national utility model patent. In addition, companies such as Rui Lin, Moody, Yongchao, and Auden provided intermediate products such as showers, cranes, and lifts. Die-casting factories represented by Lijin Die Casting Co., Ltd. provided bathroom accessories such as dials and hand wheels. . These enterprises have further improved the hardware and bathroom industry chain in the town.

In the machinery design, manufacturing, sales and maintenance of the hardware and sanitary industry, at the junction of the town of Sheshan Town and Shuikou Town, there has been a collection of research, design, production and sales, dedicated to the design and manufacture of special machine tools for the hardware and plumbing industry. The manufacturers are Hongxi Machinery and Delin Machinery. Among them, Hongxi Machinery is mainly engaged in the production of surface treatment polishing and sanding automation dedicated machine tools, and its technical level leads the industry. According to incomplete statistics, 90% of plumbing and sanitary ware companies in Shanshan and Shuikou are currently using the equipment produced by these two companies. These three companies have become an indispensable part of the Shanshan hardware and bathroom industry, and they have further improved the hardware and bathroom industry chain at Shanshan.

Emphasizing and nurturing talents to ensure the healthy development of the industry Due to the diversification of investment channels, the source of investment merchants at Shanshan is very extensive. Apart from the bosses of Heshan, Kaiping, Guangzhou and Foshan, there are Guangxi, Fujian, Zhejiang and Jiangxi. , Henan, Hong Kong, the Middle East and other provinces and foreign merchants. The convergence of different types of merchants brings with it different technologies, different development ideas, and different management experiences, which promotes the simultaneous culture and mutual absorption of Qishan at the time of industrial agglomeration, thus forming a diversified business unique to Shanshan. culture.

In recent years, Shanshan Hardware Sanitary Ware Enterprise has developed rapidly, from dozens of years ago to more than 300. The development of factories has mushroomed. The competition among enterprises has evolved from the competition of industrial technology content and management level to the competition of enterprise talents. Numerous jobs urgently require a large number of marketers, technicians, and general workers. Most of the locals in the site will choose jobs other than ordinary workers, making it difficult for general workers to recruit. Although some companies have begun to introduce large numbers of talents from Foshan and other producing areas, there are still many health enterprises who do not fully understand the importance of talents. Director Lao Jianpeng believes that in the future market competition, sanitary ware companies want to make breakthrough development, must have a clearer understanding and planning of talents attention and training, in order to ensure the competitiveness of the company, ensure the industry's competitiveness healthy growth.