Olympus won the 12th People's Corporate Social Responsibility Award

With the convening of the 19th National Congress in 2017, socialism with Chinese characteristics has entered a new period of development. In the new era of all things Xiangxin, every subject in society will continue to advance toward higher standards and goals. As one of the main driving forces for promoting social development, enterprises are no longer just the main body of profitability, and corporate social responsibility will become one of the areas that each company has increasingly valued. In recognition of the outstanding performance of outstanding companies in the field of social responsibility, and at the same time promoting more enterprises to actively participate in public welfare and contribute to the society, on January 11th, 2018, the 12th People's Corporate Social Responsibility Awards sponsored by People's Daily People's Network. Ceremony grand held.

The People's Corporate Social Responsibility Award was established in 2006 to recognize outstanding companies, personal representatives and typical cases that actively perform social responsibilities, adhere to rules, and go along with responsibilities. It is considered as an important measure of Chinese companies’ performance of social responsibilities. In this year's awards, Olympus won the “Case of the Year” award for its 8th “Love the Stomach - Open Stomach Love Course” event. This award reflects the high recognition of the Olympus social responsibility undertaking by the organizer and the public. It will promote Olympus' continuous innovation in the field of future social responsibility and actively implement the business concept of “Social IN”. And a firm commitment to contribute to Chinese society.

Deep insight into the popularity of three early love stomach public health guardian health

In recent years, people have a high incidence of gastrointestinal diseases. As a "large country" of gastrointestinal diseases, China's early diagnosis rate is far below the world average, and the incidence and mortality of digestive tract cancer are still high. Based on deep insights into the status of gastrointestinal health in China, Olympus is relying on its advanced endoscopic products and technologies, as well as its profound medical industry resources, to create a public service activity tailored to local conditions for Chinese society. In 2010, Olympus declared October as "love stomach month" every year. In the eight years that "love stomach moon" has passed, Olympus passed various kinds of entertaining gastrointestinal health public welfare. Activities, the "early discovery, early diagnosis, early treatment," the "three early" health concept spread in a wide range of people, help the public gradually establish a correct concept of gastrointestinal health.

Through eight years of accumulation and precipitation, Olympus continues to break through the form and content of the “Love the Moon” campaign. In 2017, “Love the Stomach Month”, Olympus takes the theme “Open Stomach of the Stomach Love” as the theme for the 35-55-year-olds who are about to enter the high-grade stage of gastrointestinal diseases, respectively in Guangzhou, Shenzhen, Shanghai, Nanjing and Chengdu. In the eight cities of Chongqing, Shenyang, and Beijing, the “Open Stomach of the Stomach” event was held. A fun class of gastro-intestinal health knowledge was set up for the general public to allow the guests to communicate face-to-face with authoritative experts and have close contact with the real gastrointestinal endoscope. Through a series of specialized courses, physical education courses, practical lessons, and quizzes, which integrate science, interaction, and entertainment, each participant is able to immerse them in a full range of aspects and gain a clearer understanding of gastroenterology. Importance, eliminating the fear of endoscopy.

Exploring innovation and fun public interest spread Kyushu according to the current conditions

Olympus is constantly deepening the influence of "Love the Moon," and is also actively expanding the breadth and depth of corporate charity activities. For example, in conjunction with the running fitness boom, Olympus combines active and healthy exercise methods with gastrointestinal health. Through the "track of stomach and love" and the "power of stomach and health", it has achieved 50 million step challenges and "stomach health." "Ride-on-the-deck" and other gastrointestinal health charity run activities have set off a nationwide fitness habit of protecting the stomach. In addition, with the increasing attention of the government and the public to environmental protection issues, Olympus has adopted environmental protection activities with the theme of “Colorful Brushes, Draw a Green Future,” and “Enjoy Green World with Colorful Bottle Caps” since 2016. The concept of green environmental protection has been widely distributed throughout the country, helping people to deepen their understanding and understanding of environmental protection. In 2017, Olympus pioneered and innovated again, focused on education for young people's science knowledge, carefully created a warm and interesting parent-child class, aroused people's attention to the next generation of education, and continued to help China's future.

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