Often chatting with friends in the industry, talking about today's security market, many people lamented the increasingly fierce competition in the market, especially the replacement cycle of security products is even shorter. Zeng Yi - simply "buying and selling", now must be strategically adjusted to "do business." “Being a company†has to think about how to be stronger and bigger, find ways to break through the limitations of the company, and be more competitive. The goal of "doing business" is not only to make full profits, but also to make the company maintain its fighting power in the competition.
Each stage of market development has its own challenges and opportunities. Someone often ridicules me and appreciates the fact that Baolili has taken the opportunity to take advantage of the opportunity to change from the trade to the industry, and has possessed its core competitiveness. Because the transition has become faster, so after a period of groping on the "dark and clear", turning challenges into opportunities. In contrast, companies that used to stand still and wait in the market for development are now particularly difficult in competition. Under the pressure of accelerating product upgrading, branding, only channels but no personalized products to highlight strength, product development, technology, and quality are all dependent on the cooperation of manufacturers, the strength of the cooperation of the manufacturers affect the operation of the brand business; do industry, from the product Pressures such as R&D, production, tooling, procurement, diagnostics, and material inventory also put pressure on manufacturers. In the short term, they must use the core technology of è›-head products to capture the market and gain a foothold. As a matter of fact, the team led by the author, as in the industry, understands that, as the industry has gone through trade, engineering, and industry, and then to the upper core, whether it is the role of a brand or a manufacturer, we are faced with problems. - Hey - over. After taking the road of core technology, Baoqianli has focused on pushing up sophisticated products and attracted many colleagues and customers. Drawing on successful cases in strategic cooperation, I deeply feel that in the current market competition environment It is necessary to be able to make a sudden assault to win. It will be difficult for individual efforts alone, and the cooperation will be single-handedly as a powerful combination. In-depth strategic cooperation will be a shortcut to victory. I believe that this open approach to cooperation will also become a new trend in market competition.
Strategic cooperation has a long history in security competition, but in the long term, it mainly stays in pure channel circulation and cooperation. The most common way is to use the brand-name method to integrate the company's own products and brands, and the partners will use the channel resources to reach their respective interests. With the change of the market competition environment, this kind of channel circulation cooperation has been difficult to play the best benefits in the new market environment, and the depth of strategic cooperation is more in line with the requirements of market development. The so-called in-depth strategic cooperation means that the two sides no longer remain on the traditional and superficial distribution channel cooperation, and it is no longer just the cooperation between manufacturers and sellers. It is the realization of large strategic cooperation and complementary, technology development and design companies, Manufacturers and sellers can be staggered and collaborated, such as individual project investment cooperation, product ordering and underwriting, product development technology exchange, development process division and cooperation, mold sharing, procurement channel sharing, inventory interoperability, etc., through common resource development terminals. Products will complement each other in depth.
China's security market has entered a period of rapid development. With the intensification of product replacements, the risk of potential losses such as R&D costs, inventory backlogs, and product price declines is even greater. In-depth strategic cooperation is achieved, and the two sides realize complementarity of advantageous resources and can reduce “dark lossesâ€. risk. The complementarity of advantageous resources means that enterprises fully recognize their own limitations, unite strong partners, and achieve strategic interoperability. This not only improves the effectiveness of their capital operations, but also accelerates the frequency of renewal of products in the short term, creating a strong environment. Products and new products are quickly on the scale. For brand owners, in-depth strategic cooperation means that they will take a more proactive stance in cooperation and develop more collaboratively. They can use their own product positioning and project requirements to enhance brand value with more advantageous functions and products. Protect the bottom line results.
The deep strategic cooperation mentioned here is very different from the general corporate cooperation. That is to say, the strength of the partners is the precondition for achieving cooperation and must be based on honesty and high confidentiality. Strong and strong alliances will inevitably bring about stronger market explosiveness and achieve the goal of jointly sharing market profits. Therefore, this cooperation will be more limited to powerful companies. Once in-depth strategic cooperation is achieved, it will bring greater impact on the market and make the market rules of winning and losing the market more obvious. Even if the firm has a solid position in the market, if the strength of this deep cooperation is to try to monopolize the market, it will inevitably be difficult under such circumstances where the trend of cooperation is intensifying.
As early as the successful development of the security machine, my mind had the idea of ​​establishing in-depth strategic cooperation, but it was limited by the market at that time and it was not strengthened and expanded. After 2010, Bao Qianli's superior products have become more prominent in the market. Many security company leaders have undergone many changes in their thinking, and they have become more open and dare to challenge. They have also become more tolerant of their competitors. In this market competition and environmental changes and promotion, we have resonated with the market concept and strategic thinking and reached an agreement, and began to try to establish a deep strategic cooperation alliance.
With the help of complementary cooperation with peers, Baoqianli will share technologies at every level and achieve mutual benefits and win-win results. Including the product of the various value chain cooperation, such as product raw material subcontracting, providing accessories, semi-finished products, product exchange and other open cooperation. Now, Baoqianli has already united individual high-quality partners in the industry, complement each other, complement each other's strengths, introduce new specialty products, share markets, and share profits. For OEMs and ODM customers who have long-term cooperation with Quanqian, OEMs and ODM customers are supported by technological research and development capabilities. The company independently develops and customizes, protects the interests of its partners, and assists them in fully protecting the subject’s achievements in project operations. It is the success of this new form of cooperation that has also made me believe that the establishment of a deep strategic alliance will bring new trends to the development of security companies.
Each stage of market development has its own challenges and opportunities. Someone often ridicules me and appreciates the fact that Baolili has taken the opportunity to take advantage of the opportunity to change from the trade to the industry, and has possessed its core competitiveness. Because the transition has become faster, so after a period of groping on the "dark and clear", turning challenges into opportunities. In contrast, companies that used to stand still and wait in the market for development are now particularly difficult in competition. Under the pressure of accelerating product upgrading, branding, only channels but no personalized products to highlight strength, product development, technology, and quality are all dependent on the cooperation of manufacturers, the strength of the cooperation of the manufacturers affect the operation of the brand business; do industry, from the product Pressures such as R&D, production, tooling, procurement, diagnostics, and material inventory also put pressure on manufacturers. In the short term, they must use the core technology of è›-head products to capture the market and gain a foothold. As a matter of fact, the team led by the author, as in the industry, understands that, as the industry has gone through trade, engineering, and industry, and then to the upper core, whether it is the role of a brand or a manufacturer, we are faced with problems. - Hey - over. After taking the road of core technology, Baoqianli has focused on pushing up sophisticated products and attracted many colleagues and customers. Drawing on successful cases in strategic cooperation, I deeply feel that in the current market competition environment It is necessary to be able to make a sudden assault to win. It will be difficult for individual efforts alone, and the cooperation will be single-handedly as a powerful combination. In-depth strategic cooperation will be a shortcut to victory. I believe that this open approach to cooperation will also become a new trend in market competition.
Strategic cooperation has a long history in security competition, but in the long term, it mainly stays in pure channel circulation and cooperation. The most common way is to use the brand-name method to integrate the company's own products and brands, and the partners will use the channel resources to reach their respective interests. With the change of the market competition environment, this kind of channel circulation cooperation has been difficult to play the best benefits in the new market environment, and the depth of strategic cooperation is more in line with the requirements of market development. The so-called in-depth strategic cooperation means that the two sides no longer remain on the traditional and superficial distribution channel cooperation, and it is no longer just the cooperation between manufacturers and sellers. It is the realization of large strategic cooperation and complementary, technology development and design companies, Manufacturers and sellers can be staggered and collaborated, such as individual project investment cooperation, product ordering and underwriting, product development technology exchange, development process division and cooperation, mold sharing, procurement channel sharing, inventory interoperability, etc., through common resource development terminals. Products will complement each other in depth.
China's security market has entered a period of rapid development. With the intensification of product replacements, the risk of potential losses such as R&D costs, inventory backlogs, and product price declines is even greater. In-depth strategic cooperation is achieved, and the two sides realize complementarity of advantageous resources and can reduce “dark lossesâ€. risk. The complementarity of advantageous resources means that enterprises fully recognize their own limitations, unite strong partners, and achieve strategic interoperability. This not only improves the effectiveness of their capital operations, but also accelerates the frequency of renewal of products in the short term, creating a strong environment. Products and new products are quickly on the scale. For brand owners, in-depth strategic cooperation means that they will take a more proactive stance in cooperation and develop more collaboratively. They can use their own product positioning and project requirements to enhance brand value with more advantageous functions and products. Protect the bottom line results.
The deep strategic cooperation mentioned here is very different from the general corporate cooperation. That is to say, the strength of the partners is the precondition for achieving cooperation and must be based on honesty and high confidentiality. Strong and strong alliances will inevitably bring about stronger market explosiveness and achieve the goal of jointly sharing market profits. Therefore, this cooperation will be more limited to powerful companies. Once in-depth strategic cooperation is achieved, it will bring greater impact on the market and make the market rules of winning and losing the market more obvious. Even if the firm has a solid position in the market, if the strength of this deep cooperation is to try to monopolize the market, it will inevitably be difficult under such circumstances where the trend of cooperation is intensifying.
As early as the successful development of the security machine, my mind had the idea of ​​establishing in-depth strategic cooperation, but it was limited by the market at that time and it was not strengthened and expanded. After 2010, Bao Qianli's superior products have become more prominent in the market. Many security company leaders have undergone many changes in their thinking, and they have become more open and dare to challenge. They have also become more tolerant of their competitors. In this market competition and environmental changes and promotion, we have resonated with the market concept and strategic thinking and reached an agreement, and began to try to establish a deep strategic cooperation alliance.
With the help of complementary cooperation with peers, Baoqianli will share technologies at every level and achieve mutual benefits and win-win results. Including the product of the various value chain cooperation, such as product raw material subcontracting, providing accessories, semi-finished products, product exchange and other open cooperation. Now, Baoqianli has already united individual high-quality partners in the industry, complement each other, complement each other's strengths, introduce new specialty products, share markets, and share profits. For OEMs and ODM customers who have long-term cooperation with Quanqian, OEMs and ODM customers are supported by technological research and development capabilities. The company independently develops and customizes, protects the interests of its partners, and assists them in fully protecting the subject’s achievements in project operations. It is the success of this new form of cooperation that has also made me believe that the establishment of a deep strategic alliance will bring new trends to the development of security companies.